Meet Bob. Bob lives in the sweltering heat of Phoenix, Arizona in a large, Spanish-style home in an established neighborhood. Bob has a wife, three kids and two Labrador Retrievers who love to dig. Bob used to be the type of homeowner who would cringe at the thought of a residential fake grass lawn. But Bob had a change of heart earlier this year.
Bob is a lawyer and despite his 70 hour workweeks, he spends much of his free time on his lawn. It’s important to Bob to have a well-kept yard with lovely grass. He has to keep up with the Joneses, Smiths AND the Mitchells. Sadly, despite all his efforts, Bob’s lawn doesn’t look so hot. It’s brown and patchy and has a variety of holes where rawhide bones are probably buried. It’s not a pretty sight. No matter how hard Bob works on his yard, or how much money he spends, it doesn’t seem to make a difference. Despite this fact, Bob always laughs at people with residential fake grass lawns and keeps up a rigorous lawn maintenance schedule for many, many years.
Bob’s weekends are consumed with the rigors of edging, mowing, fertilizing, weeding and watering his large front yard and back lawn. He also has to contend with pet urine stains and piles of dirt excavated by his beloved dogs. Bob spends hours and hours on his lawn each weekend in temperatures well over 100 degrees, while his family frolicks in the pool with chips and cool umbrella drinks.
By the time Bob is finished with the yard, he is annoyed and exhausted.
One hot summer day, Bob decided he’d had enough and started researching residential fake grass lawn. He was thrilled to think that, after all these years, he could have a perfectly manicured, maintenance-free lawn. When Bob went to check out the grass with his own eyes, he was even more excited because it looked and felt real. Bob didn’t have to mull it over for long. He quickly had artificial grass installed in both his front and back yards.
Now, Bob spends his weekends floating in the pool with his wife, kids and dogs. He’s relaxed. He’s serene. His grass is green, lush and perfect. It’s free of holes and stains. It’s weed-free. Bob is a happy man.